Successful email campaigns-We're here to help

I'm always delighted to hear success stories from clients who have seen great results from their campaigns, and am always looking for the differentiators that contribute to their success. I've found that it rarely happens by accident. The most successful campaigns all:

Carefully craft their content with a strong call to action.
Identify their brand repeatedly (FROM address, Subject line, first line of text, top left image above the fold, and in ALT tags)
Personalize their messages for the recipient
Actively encourage feedback (and use it!)
Target specific messages to different audiences
Test, test, test!

I know, some of you are saying "that sounds like a lot of work!" And it can be. But we're interested in your success, and can help in all of these areas.We can teach you how, or we can manage your campaigns entirely. Our production services team does a lot of great work for people who need just a little design help, to those who need full-service. Here's just a glimpse...

Kris Dougherty | Deliverability