Today we announced that we have integrated Cantaloupe.tv's new VideoHereTM online video platform with our own email marketing platform, giving marketers an easy way to add and manage videos within their email marketing campaigns. This platform also closely tracks which members viewed the videos and for how long.
VideoHere joins other video solutions in Delivra's suite of email marketing solutions, but at a price point that makes it affordable for every marketer, according to Neil Berman, president of Delivra. "VideoHere is the kind of plug and play video integration tool that our clients have been asking for. The affordable system-starting at just $50 a month-is easy to use, feature rich, and provides insight into the success of each video."
The integration with VideoHere enables Delivra's clients to insert videos into their email campaigns with one-click, without the need for programming. Marketers can link video play buttons to a pre-built landing page developed by VideoHere or a marketer's custom-built landing page. Marketers measure video performance with detailed tracking of video impressions, views, times completed, times shared, days viewed and drop off rate. The video player allows advanced sharing of videos via email, Twitter, Facebook and by embedded links on websites or blogs. Watch the video below to see how it works today!
"Studies show that video email campaigns increase click-through rates by two to three times, shortening the sales cycle and increasing revenues," said Stacy Billanti, president of Cantaloupe.tv. "In addition, with VideoHere a marketer is able to enhance their online search efforts and increase their social media footprint using online video."
Have questions or want to learn how to get started? Contact us at 317-915-9400 or at info@delivra.com.
Carissa Newton | Marketing
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