A recent survey by Exact Target brings good news for email marketers. 77% of the entire population prefer to receive marketing messages via email than any other medium.
Marketing is all about using engaging content that grabs attention and ensuring it reaches the audience at the right moment. The success rate of email marketing is assured if these two factors are on track. A ticket discount for an upcoming movie will be long forgotten if sent too early and is of no use, if the movie has...Read More » »